Phoenix Design and hansgrohe – a success story
Phoenix Design and hansgrohe – an exemplary partnership for 33 years! The new online format of the Design Center Baden-Württemberg "Success Factor Design - Success Stories" shows exemplary and successful cooperations between design agencies and SMEs from Baden-Württemberg.
Of course, the long-standing partnership between Phoenix Design and hansgrohe cannot be missed! The cooperation is as old as Phoenix Design itself - 33 years. Hansgrohe was the first customer and has remained so to this day, happy about the fresh wind that Phoenix brings to the company as an external agency, according to Jan Heisterhagen, Vice President Product Management at Hansgrohe. Andreas Diefenbach, Managing Partner of Phoenix Design, also affirms how important a constant partnership is for the development of a common mindset and even speaks of a common "battle or community of interests". This is also demonstrated, for example, by the fact that Phoenix Design - influenced by Hansgrohe - has dedicated itself to water as a resource.