Phoenix Design ist durch seinen Kunden LEDVANCE auf der Light + Building Messe vom 18.-23. März 2018 in Frankfurt/Main vertreten. Passend zum eigenen Smart Living-Fokus, unterstützt Phoenix Design das führende LED-Lichtunternehmen in seiner Design-Strategie, Gestaltung und User Experience neuer smarter Produkte. Especially the design language of SCALE results from the collaboration..
As of March 2018, Andreas Diefenbach is a member of the Consulting Committee of the Dieselkuratorium – representing Phoenix Design in this election committee for the longest-standing innovation award in Germany. The Consulting Committee supports the Dieselkuratorium in terms of professional expertise with regard to technology potentials and innovation systems.
Phoenix Design will discover design together with children age 12 to 14 on 20 April 2018 at the Werkgymnasium Heidenheim. Designer Steffi Haeckel will take a concrete example to sketch the design process from first idea all the way to product development. Then, the students themselves will get down to work: collect adjectives and pieces of furniture, and then build a “quick model”!
Great joy. Phoenix Design has been honoured 9 times with the iF Design Award. The iF award celebration will take place on 9 March 2018 at the BMW Welt in Munich. Of the more than 6,400 submissions, 1,218 were awarded the coveted design prize. The bathroom and kitchen innovations for AXOR and hansgrohe convinced the independent international panel of expert jurors.
In April, the world’s leading trade show for furniture and design will once again open its doors in Milan. At the Salone del Mobile, 17–22 April 2018, the brands AXOR and – for the first time – hansgrohe will showcase. Groundbreaking innovations for bathroom and kitchen will be presented to an international audience. Among them: products designed by Phoenix Design.
The international design fair blickfang will stop in Stuttgart this March once again. Within the scope of speeches, Marc Michalak, Senior Design Modeller at Phoenix Design, will present his contribution “Design Modelling – Future Needs Origin” on Sunday 18 March 2018 at 1 pm, dealing with prototyping in design practice: which methods or technologies make sense in a holistic design process?
The Munich Creative Business Week (MCBW) taking place 3–11 March 2018 once again attracted international top designers, architects, creative professionals and business representatives to the Bavarian capital. Matching the motto “Design Transforms”, Phoenix Design delivered two contributions and present trends and design concepts around the theme of water.
Phoenix Design has opened its third studio in Shanghai in September. In the interview, Yifan Zhang, General Manager China, talks about the beginning, the different culture and the potential of the Chinese design metropolis.
The Munich Creative Business Week (MCBW) taking place 3–11 March 2018 will once again attract international top designers, architects, creative professionals and business representatives to the Bavarian capital. Matching the motto “Design Transforms”, Phoenix Design will deliver two contributions and present trends and design concepts around the theme of water.
What moves us – briefly written in our current Phoenix Magazine FIRST. NOW. NEXT. Come with us and discover the origins of Phoenix Design. Enjoy our success today together with us. And read our thoughts about the future. Download now!
The SAP UX Day on Tuesday, 20 February 2018 at the ZKM Karlsruhe addressed the community of designers and UX experts. Upon invitation by SAP, Andreas Diefenbach, Member of the Board at Phoenix Design, held a lecture on “Designing Design – a Profession Between Utopia and Oblivion”. His thesis.
Phoenix Design is honoured to receive eight German Design Awards by the German Design Council. Within more than 5,000 design entries, products from AXOR, hansgrohe and Fun Factory won out and belong to the favoured few of about 400 award winners. The coveted awards will be handed over on Friday, 09 February 2018, at the "Ambiente" trade fair in Frankfurt/Main. An exhibition on the trade fair grounds will showcase all winners.
The former residence of King Wilhelm II of Wuerttemberg is again a place where history is being written – and where it is being narrated: at the Wilhelmspalais (located at Charlottenplatz), the first City Museum of Stuttgart is to open its gates in April 2018. The permanent exhibition called “Stuttgarter Stadtgeschichte(n)” (Stories from Stuttgart’s history) also takes a close look at topics in architecture and design, exclusively presenting a Phoenix Design design process.
Three independent locations without connection? No way! At Phoenix Design, we take great stock in working TOGETHER among Stuttgart, Munich, and Shanghai – and we're investing time and money for this goal. We believe in the energy inherent in the team which can unfold its full potential through personal contact. That's why we bring our new designers from China to our German locations – like Shufen Guo.
In mid-January 2018, the publication “Innovationstreiber Industriedesign aus Baden-Württemberg” [industrial design from Baden-Wuerttemberg as innovation driver] was first presented to the public; initiated by the Design Center, the publication was funded by the Ministry for the Economy, Labour and Housing. Also contributing: Phoenix Design.
Following the motto of “30 Years of Phoenix Design – Logic, Moral, Magic”, this 30-year anniversary saw a spirited celebration at the legendary BIX jazz club in Stuttgart with more than 200 business partners and staff. Andreas Haug and Tom Schönherr took anecdotes as well as flops and hits from those days to the stage. The future was presented as well: new management board, new business areas, and strong growth in the Asian region.
On 24 January 2018,Andreas Diefenbach, member of the Phoenix Design Management Board, was the invited guest speaker at the conference series by the Design Friends at the museum of contemporary art MUDAM in Luxembourg. In his one-hour speech about “The Future of Living” he dealt with pivotal design topics.
On 22 January 2018 at 7 pm, the BDA Bund Deutscher Architekten [Association of German Architects] extended an invitation to come to the "Wechselraum" exhibition location in Stuttgart. "The superfluous is a very necessary thing", said Voltaire. Really? Isn't this pitted against the strive for guiding a design towards a pure and clear expression devoid of extraneous ingredients and influences? This was the topic of discussion at the 45th "Wechselgespräch" dialog meeting between Tom Schönherr, founder and Managing Partner of Phoenix Design, and renowned architects.
Phoenix Design is celebrating its 30th anniversary! Time to remember, to celebrate the present, and to look into the future. Our anniversary is marked by opening our own studio in Shanghai, China, and by introducing our new blog.
Following the main theme "Unique Youniverse", DOMOTEX will take place in Hannover on 12–15 January 2018. Phoenix Design will present itself on this trade show which is the most important one for carpets and floor claddings worldwide, within the scope of the exhibition "Endless Uniqueness" in Hall 8–9 with its own proprietary Universe Box with Yo-Yos from the Phoenix Design Academy.
From product design to innovation design partner: Phoenix Design adjusts its visual appearance. With the new Corporate Design, Phoenix Design not only parts with its red square, the logo is also shortened to one single concise word: PHOENIX.
Training at Phoenix Design: Every first Tuesday of the month: Lunch Talk with all employees. 12:00 Talk with guest speakers from various design disciplines in the Rotunda at Phoenix Design. 12:30 Lunch with excellent food from the Phoenix Kitchen and good conversation will be a garantee. We know each other and we want to learn from each other and benefit fromsynergies. Our guest speaker also will get insight into our world of logic, moral and magic.
Design that’s emotionally touching. Tom Schönherr has been a decisive force in making modern German design what it is today, and thanks to ground-breaking designs, he has been a powerful driver for making mass production compatible with customisation. In his interview with pure magazine, the Phoenix Design co-founder speaks about individual needs, Chinese predilections, and more – read all about it in the pure 03/2017 edition.
Heute auf Pro7: Galileo mit einem Beitrag über Care-O-bot4. Neben Experten von Saturn und Unity Robotics beantwortet auch Johannes Schäfer, Interaction Designer bei Phoenix Design, die Fragen des Moderators rund um den Designprozess des Serviceroboters. Um 19:05 Uhr geht’s los!
Around the world, German creators and manufacturers enjoy an excellent reputation. Best of German Interior Design presents the 50 most renowned German designers and 50 leading German manufacturers of home interior products as well as numerous iconic products “Made in Germany”. Phoenix Design is a part of it!
The new Phoenix Design studio in Shanghai (China) has been officially inaugurated. Since September, a team – still small – of experienced designers has been working on projects for mainly Asian clients. After six years of running a representative office, we further enlarge our design presence in the Chinese design capital in this our anniversary year 2017.
200 years of Duravit – since 1993, Phoenix Design has been part of this success story as well, designing bathroom furniture and sanitary ceramics for this international brand. It's not for nothing that Andreas Haug and Tom Schönherr, the Phoenix Design founders, are among the company's 16 selected star designers. At the photo shoot, they stand next to personalities like Philippe Starck, Matteo Thun, Eoos, Kurt Merki Jr., and others ...
Phoenix Design, with their client Hansgrohe SE, wins the “Red Dot Award: Best of the Best” for the KitchenSinkCombi C71. The international jury honours "a high degree of clarity and straightforwardness" in every detail. In addition, we’re very happy to receive 6 Red Dot Winner Awards for the AXOR, hansgrohe and DURAVIT brands.
From 5–7 May 2017, the first Munich AngelHack took place in the Phoenix Design studio. Besides urban centres like New York City or Hong Kong, Munich is the first of more than 60 stations of this year’s world tour. Some 40 entrepreneurs, developers and designers convened for the Hackathon over the weekend in order to realise their ideas on the topic of SMART HOME.
It’s nice when a business magazine show an interest in design. Thorsten Firlus-Emmrich, editor with “WirtschaftsWoche”, visited Phoenix Design in Stuttgart. Andreas Diefenbach, Design Business Manager, and Silvia Olp, Head of Communications at Phoenix Design, talked with him, showed him around the studio, and provided insights into Phoenix Design’s mode of thinking and working.
The aed Society for the Advancement of Architecture, Engineering and Design in Stuttgart published their second book by the beginning of 2017 including reports on activities, events and their support of young talents. Well-known personalities of these branches from Stuttgart area gave an interview, as do Andreas Haug and Tom Schönherr, both Founders and Managing Partners of Phoenix Design.
Integrating sustainability into the product design process already at an early stage will become ever more important in the future, and we at Phoenix Design are moving forward on this route with heart and mind. What it means to integrate green ideas right from the very start, and which innovation potential this brings about is related by Felix Mattes, Senior Interaction Designer at Phoenix Design, in his Interview with Susanne Volz of ecocircle concept.
In 2017, Phoenix Design is able once again to successfully defend its No. 1 position among external design studios in the international iF ranking creative. On sixth place in the overall ranking, Phoenix Design has been able to even improve its position compared to the previous year and is one of the top addresses for innovative design in Germany.
In-house model making. This is where Phoenix Design’s heart is beating. Top secret, fast and perfect – that’s how first prototypes, functional models and design studies come to life here. Insights into a coordination process > Making of Video Model Making
Facts & figures
Logic, Morals and Magic.
Since 1987, Phoenix Design has been designing interaction: between the product and the user, between the brand and the consumer, between designers and their clients.
Cases in point: How do you promote an evolutionary change in how to take a shower? With a shower head designed for Hansgrohe that allows decalcification by the sweep of one finger – and that changes its water jet by the push of a button. How do you manage to achieve differentiation in a market replete with seemingly similar products? With camera lenses that convey the unique precision of the Zeiss brand right at first glance. How can house owners keep control of their building technology at any time, using an app? With the Viessmann “Home Automation System”. Building technology these days is much more than just a switch and a boiler; it is a complex system of technological and digital products featuring future-oriented technologies.
For many years now, Phoenix Design has been defending the number one rank at the iF ranking creative "design offices" at the iF Design Award and we have received more than 750 design prizes. Phoenix Design is regarded as the leading independent product and interface design studio in the world. What’s much more important: these designs are convincing in terms of longevity and verifiable business success. In this respect, Phoenix Design follows the tradition of Bauhaus and Ulm school – embodying the virtues of German design. This also holds true for the ever more closely interlocking design of products and digital interfaces. Today, more than a third of the 70 Phoenix Design employees in Stuttgart, Munich and Shanghai work on Interaction Design topics.
Consistently oriented towards the user and typical for the brand, in open exchange with interdisciplinary design teams and the clients: that’s how Phoenix Design develops product and entire product ranges. In a word, with: logic, morals and magic.
Phoenix Design History
The career of founders Andreas Haug and Tom Schönherr is closely linked to the rise of modern German design. They have turned the studio they founded in the late 1980s into one of top names in industrial and product design. “What’s important to us are the motives and goals of our clients who include us in their strategy so that we can provide impulses. We pay attention to keeping the interaction between client and the team of external experts seamless and smooth. And we are proud that we have managed to achieve this time and time again, in some cases over decades.” Both have been honoured by the Lucky Strike Award for their lifetime achievement, and with the German Design Award “Personality” for their entire work.
Andreas Haug was the founder and co-owner of frogdesign (1982*) after studying design at the State Academy of Fine Arts in Stuttgart – from 1984 to 1987 as a design consultant and vice-president. Also Tom Schönherr studied at this university. In supporting the thesis of Tom Schönherr learn the two know each other. From 1982 to 1987 Tom Schönherr worked as senior designer at frogdesign also.
Andreas Haug is co-owner of frogdesign. As a freelancer in the design team of frogdesign Tom Schönherr working on the first portable Apple Computer (snow-white concept) and meets at this time on Steve Jobs.
On the sailing ship of Klaus Grohe (Hansgrohe) the idea of a joint studio was born. The starting point for 28 years of joint history: Phoenix and Hansgrohe.
Start of the design studio Phoenix Design in Ruppmannstrasse in Stuttgart-Vaihingen. From the beginning there were the departments product design and model construction, the latter reflects an important aspect in the operation of Phoenix Design - until today. Under strict secrecy created 1:1 models, in close cooperation between the customer and Phoenix Design.
Hansgrohe - The very first customer and still trying. "The relationship between Phoenix Design and Hansgrohe is very respectful - like a good marriage. Each of the partners respects what the other one does: Phoenix has really developed a technical understanding of the inner workings of our products, while our technical personnel has come to appreciate the extraordinary design work done by Phoenix … In the meantime, this cooperation works so seamlessly that many questions can be answered in short telephone conversations. Or a cloud of data comes flying directly down in the Black Forest from Stuttgart!”. Klaus Grohe
First contact with Loewe: “The discreet manner of Mr Schönherr. We realised: Here’s someone who not only thinks like us, who also acts like we do.” Dr. Rainer Hecker, former Member of the Board at Loewe. For this meet was an intensive 25-year co-operation in various fields of design (Design Consulting, Corporate Design, Corporate Language, Corporate Product Design). From no-name manufacturers to premium brand.
Caro – the first bathroom product line for Duravit – best-selling right from the start. Caro is still produced - unchanged. Already in 1989 Duravit was the leader in bathroom furniture and bathroom ceramics. Till today three bathroom series have created. Most recently: P3 Comforts (P3=Phoenix Design the Third ) - awarded in 2015: iF Design Award in Gold.
In close cooperation with Kaldewei until today emerged a complex product range, are matched in the product lines and price segments precisely coordinated. Kaldewei is part of the exclusive circle of strong German brands. Franz Dieter Kaldewei (owner): "Our business is steel and enamel. There are not many designers that can work with this sturdy, yet fascinating, material properly… In Phoenix Design, we have found a partner who forms our durable products in a manner that ensures that their design will also be ageless. They design our whole range of products from the basic through to the premium bathtubs and we could set standards in the market.”
Moving from Stuttgart-Vaihingen to the present location at Stuttgart-Bad Cannstatt.
Following a won competition, the collaboration with Viessmann starts.
Awarding of the "Lucky Strike Designer Award" to Andreas Haug and Tom Schönherr for their overall achievements.
Fire in the design modelling workshop / rebuilding.
The mobile phone industry is growing steadily and is an important field for interaction and product design at Phoenix Design from now on.
Opening of the representative office in Suzhou near Shanghai / China.
1987-2011 More than 450 design awards for design services from Phoenix Design. No. 1 position in the iF Award Ranking "Design Offices".
New business areas: Start of the cooperation with Trumpf, one of the world's leading companies for machine tools and laser machining.
Awarding of the German Design Award "Personality" by the German Design Council to Andreas Haug and Tom Schönherr for their overall achievements.
Class A Surfacing, Technical Design and Design Modelling – physical and digital is no longer delimitable and ushers in a new era.
More than 50 % of Phoenix Design's design services today are in the field of Interface Design.
Reorientation of the company's strategy and brand positioning.
Since October 2015, we have been represented in Munich with a further Studio, creating the basis for growth and the support of new exciting projects.
Wall of Fame: Since 2008, Phoenix Design has held the first place in the iF ranking creative "design offices" of the iF Design Award. Since its inception in 1987, Phoenix Design has received over 700 design awards, of which more than 450 have been awarded over the past six years.
In-house model making since 1987. This is where Phoenix Design’s heart is beating. Top secret, fast and perfect – that’s how first prototypes, functional models and design studies come to life here. Highly professional design modellers in a top-equipped model making workshop. For us, model making is a fundamental element in product development. Fast connections and short distances allow designers to coordinate with model makers right away and get their concepts up and running right as intended.
The new Management Board of Phoenix Design (f.l.t.r.): Bernd Eigenstetter, Managing Director; Tom Schönherr, Gründer und Managing Partner; Joon-Mo Lee, Design Strategy Manager und Member of the Board; Andreas Diefenbach, Design Business Manager und Member of the Board; Harald Lutz, Managing Partner; Andreas Haug, Gründer und Managing Partner. In addition, Yifan Zhang, General Manager China (right), runs the new studio in Shanghai.
Redesign of the brand. From product design to innovation design partner: Phoenix Design adjusts its visual appearance. With the new Corporate Design, Phoenix Design not only parts with its red square, the logo is also shortened to one single concise word: PHOENIX.
Das Jahr 2018 startet mit 8 German Design Awards und 9 iF Design Awards für Phoenix Design. Im iF Ranking Creative der Kategorie „Design Office“ stehen wir auch in 2018 wieder auf Platz 1. Die Zahl der Designpreise aus den unterschiedlichsten Wettbewerben seit 1987 steigt stetig an: 781 Designauszeichnungen im Frühjahr 2018.
Phoenix Design Academy
The Phoenix Design Academy is the platform hosting the visions and studies of the Phoenix Design Team.
The Phoenix Design Academy is considered a design laboratory for conducting experiments and creating concepts. Here, non-commercial projects may take shape, unfettered by specifications and client directives, and here entirely new design aspects can be developed. This forum of creative latitude is where seasoned designers and young talents can meet and team up to design the world of tomorrow.
Moreover, the Phoenix Design Academy is expressly devoted to developing up-and-coming designers. Talented students can work on their final thesis here while being supported, both workwise and financially, by experienced designers and model builders from the Phoenix Design Team.
Touchingly meaningful, dynamic and aesthetic. Balance beam, side horse and asymmetrical bars in a new shape, not only sporting the athletic quality of gymnastical achievement, but also – and even especially so – their aesthetic quality.
AR Airport Navigation App. Augmented Reality (AR) is finding its way into our daily life. This technology which has been explored in experiments for quite a while in the large research laboratories and universities is now ready to enter the mass market, being already accessible as smartphone applications or special hardware. The areas of application extend from games via learning environments all the way to practical deployment in warehouses or production facilities. The basic principle – overlaying reality with additional digital information – offers promising possibilities for displaying information in a large number of contexts, wherever it is needed. In the course of the project "AR Port", Yijian Lan and Alexander Kübler have dealt with the topic of Augmented Reality. In a first step, they analysed which technological possibilities exist today, and how design principles might be deduced from these via an experimental approach. In parallel, they developed an exemplary interaction scenario in which they transfer the principles defined by them to the context of an airport. From navigation via searching for information all the way to practical travel tips, a concept and prototype has evolved which shows the benefits of Augmented Reality. Credits: Yijian Lan / Alexander Kübler, Bachelor Thesis, Hochschule für Gestaltung Schwäbisch Gmünd. Mentoring: Florian Geiselhart; Prof. Jörg Beck; Moritz Kemper, Senior Designer / Phoenix Design.
Today, a journey takes place via many different stations from a starting location to a destination location. However, the stations are often independent of one another, offering no coherent connection. The airplane offers the opportunity to get from point A to point B fast and conveniently. However, the service user experience is not at all central; rather, the focus is on DIN standards and efficiency. Amid the fierce airline competition, however, passenger service can present a competitive edge. An holistic, innovative “Food Service Experience” in particular can play an important role here. The concept includes a new approach to on-board services, both in terms of thinking and packaging: new and innovative packaging (heated at the push of a button), a bottle as a travel companion, and two intelligent refillable service units. All these components together constitute a new “Food Service” system, making it possible to simplify service processes, to make life easier for the flight attendants, and to offer passengers a personal, individual, holistic user experience. Credits: Philipp Emmert, Bachelor Thesis, Muthesius Academy of Fine Arts & Design. Betreuer: Prof. Detlef Rhein; Sven Feustel, Design Team Manager.
NONO – Change the way you hear the world. In a world that’s always getting faster and more bustling, where more and more people move to the cities, and where our surroundings get louder and louder, we often feel overwhelmed by the background noise. What if each of us could design their own soundscape? What if we were free to hear and listen to what we want to, whenever we want to? NONO now offers each user the option to design their very own personal sound backdrop. The basic idea is a further development of the principle that ANC headphones are already using today: the counter-sound produced by the headphones cancels out bothersome sound. But with NONO each user can decide for themselves which sound is to be filtered out. Timbre, echo, volume and clarity of a sound can be altered as well – thus, each user can individually create their perfect sound environment. Credits: Malvina Krzywinska, Master Thesis, FH JOANNEUM in Graz/Austria. Academic adviser: Prof. Michael Lanz; Sven Feustel, Design Team Manager.
Bat - Mobility in Darkness. The night, a short time frame rife with opposites. Filled with darkness and mysticism, but also with beauty and fascination when we fill it with light. It seems as if we human beings feel the urge more and more frequently to be active in this precise time frame and to enjoy the silence of the night. We want to be out and about as individuals and discover our surroundings while feeling safe and self-confident at all times. The Bat concept is a flying light with accompanies you wherever you are and which shows you the way. It's next to you when you go jogging, it tracks you on the ski slope or sees you safely home. Bat is small and compact when it is transported. Unfolded, it is agile and creates a lighting atmosphere where otherwise none would exist. Bat is intelligent, tracks its environment and is able to react to you and your gestures. Now there is a new kind of interaction: the interaction between human being and mobile light. Credits: Tobias Tsamisis, Diploma Thesis, University of Darmstadt. Academic Advisor: Prof. Tom Philipps; Sven Feustel, Design Team Manager, Phoenix Design Academy.
Juicy Bites – der personalisierte Smart-Snack. Konzept für einen 3D Food Printer und über "Werte" im Umgang mit Lebensmitteln. Juicy Bites ist der Ausdruck von Selbstbestimmung, das Wohlbefinden und einem bestimmten Lebensstil. Du entscheidest selbst was Dein Körper an Nährstoffen braucht um die perfekte Tagesperformance zu erhalten. Juicy Bites informiert nicht nur in Textform über den Nährwertzustand, sondern ermöglicht es auch seinen Zustand physisch zu fassen und sogar zu schmecken. Je nach Tagesaufgaben erhältst Du durch den selbstgemachten Smart-Snack die wichtigsten Vitamine, die in einer normalen Ernährung ausbleiben. Als Zutaten werden Obst und Gemüse verwendet, die nicht den allgemeinen ästhetischen Vorstellungen entsprechen und vom Markt aussortiert wurden (2. Wahl, Ugly Foods). Juicy Bites der personalisierte Smart-Snack.
Credits: Lun Yeh, Diplomarbeit; Hochschule Darmstadt, Betreuer: Prof. Thino Melzer; Sven Feustel, Design Team Manager, Phoenix Design Academy.
neigborSWAP – local networking against food waste. In Germany alone, 11 million tonnes of food are thrown into the garbage each year although they were still fit for consumption, 61% coming from private households alone. At the same time, increasing urbanisation makes people wish for more social networking. What can we do against this development? How do you get people to treat food with more consideration, and which role can social networks play here? The result has been developed in dialog with users, via different personae and scenarios: neighborSWAP, an app as a local shopping network. It enables people to do collaborative shopping as well as share left-over meals, unused food or home-grown produce via a sharing functionality. At the same time, it inspires users to adopt a diversified, conscious diet. Credits: Jan Schröter, Master Thesis, Magdeburg-Stendal University of Applied Sciences. Academic adviser: Prof. Steffi Hußlein, Prof. Constanze Langer; Sven Feustel, Design Team Manager, Phoenix Design Academy.
Tomorrow’s textbook: “Mate”: though digital media are practically omnipresent all day long, they are somewhat underrepresented in schools and learning environments for children – despite the fact that they offer a wealth of possibilities for interaction, allowing to customize the learning process individually for each child. “Mate” is a digital textbook that chooses exactly this approach: Pupils themselves can influence what exactly they will learn, and how they want to go about it. They are active participants in using and creating the book and can introduce and integrate their own content, e.g. photos or videos. Multi-media offers cater to different types of learners. Class topics are developed individually and actively. And all the while, the book adapts to the personal needs of the learner, compiling content correspondingly. “Mate” accompanies pupils throughout their school career, analysing their skills and needs, providing focussed support. Credits: Rahel Flechtner, Bachelor’s thesis; Magdeburg-Stendal University of Applied Sciences, advisors: Prof. Bernhard Schmid-Wohlleber, Dipl.-Psych. Dipl.-Inform. Johannes Schäfer, Phoenix Design Academy. First Place aed neuland Award.
“Das Zeug zum Fliegen” (the stuff for flying) deals with Wearable Technology for Parkour athletes. In this sport, it’s all about finding and pursuing the most direct and efficient route across urban space. This means surpassing obstacles, climbing facades, mastering precarious balancing acts. In the focus: this shoe, specifically developed for this sport. It features a dampening sole which adapts to the foot shape of its owner both during phases of pressure and relief. The cushioning action prevents negative impact over the long term, e.g. joint wear. Thanks to sensors integrated into the sole, analytical results can be accessed and analysed via an app. This comprises data about distances run and altitudes surmounted as well as load and stress values and information about community members. The community is a special function where you can arrange to meet for training sessions or compare analytical results. Credits: Vanessa Woznik, Diploma thesis; Hochschule für Gestaltung (HfG), Offenbach [Hessen State University of Art and Design], advisors: Prof. Frank G. Zebner; Sven Feustel, Design Team Manager, Phoenix Design Academy. Finalist aed neuland Award.
Ordersystems - Design with all senses. Concept: When we are storing food, we fall back on using systems, that don‘t serve our demands regarding emotional aesthetics and functionality at all. „animo“ is a system, that stages visually appealing aliments appropriately and gives the user the possibility to build his own unique order by moving the individual elements. The permanent presence of the food that is stored, leads to an better overview: Amount and best-before-dates won‘t get out of sight anymore. The established grid, existing of drawers and cupboards, gives way to a flexible ordersystem, which combines storing fresh & durable food at the same time with aesthetics and communication. „animo“ develops food into a design-feature of the kitchenarea - and that‘s just the focus it deserves.Credits: Rosi Weiße, Diploma, Bergische Universität Wuppertal, Tutor: Prof. Oliver Grabes, Prof. Matthias Schönherr, Phoenix Design Academy, Stuttgart.
The subject of Philipp Oster's end-of-term paper is a new concept for a washing machine. Is this household product positioned in the best place? He suggests designing the washing machine that it can also be put up in the living or dressing room, just like a piece of high-quality furniture. In this concept for the future it could be possible to wash clothes with carbon dioxide in a gentle way which is not harmful to the environment and to use smart capsules with individual scents instead of commonly used detergents.
„Hilfe für Helfer"– Rettungsboje nimue. Jährlich kommen viele Menschen durch Ertrinken ums Leben. Das Konzept soll deshalb sowohl präventiv vor Gefahren in Gewässern schützen als auch aktiv bei Unglücken eingreifen können. Hierfür befindet sich die Boje "nimue" auf der Wasserfläche. Sie sammelt Daten zur allgemeinen Wasserqualität, stellt diese über eine Internetplattform zur Verfügung und warnt vor potenziellen Bedrohungen, etwa durch chemische Verschmutzungen oder eine nicht tragende Eisschicht. Badegäste oder Wintersportler werden über ein Kamerasystem durch biometrische Bewegungserkennungen auf Gefahrensituationen analysiert. Wird eine Gefährdung erkannt, kann eine Unterwasserdrohne in Bewegung gesetzt werden, die unter die verunglückte Person taucht und diese durch einen aufblasbaren Airbag über Wasser hält. Credits: Stefan Hasselwander, Diplomarbeit; Hochschule Darmstadt, Fachbereich Gestaltung, Betreuer: Prof. Justus Theinert; Jens Wingerath, Design Team Manager, Phoenix Design Academy; Anerkennung bei Mia Seeger Award.
Architecture on the Water: The „Yena“ catamaran concept does not interpret sailing as a challenging sporting activity but focuses instead on the relaxation aspect – enjoying the sun and the sea on a sailing yacht in peace and quiet without needing the help of serveral crew members. The type of sail and the mast positon are important aspects of the concept. Credits: Ralf Kittmann, Diploma, Kunsthochschule Berlin-Weißensee, Tutor: Prof. Helmut Staubach, Phoenix Design Academy, Stuttgart.
Here you will find all products of the Phoenix Design Academy